How a storyteller moves through our program — and, at every step, what runs on its own versus what's on you. Tap any stop to see the details.
This is the program as it's designed to work, end to end.
From a name in the news to a lead we're working.
The interview, consent, vetting, and welcome.
Matching storytellers to partners and press.
Staying in touch and tracking how we're doing.
Herald is a helper that lives in Slack and powers the press and partner steps above. You @-mention it in plain language and it does the typing — but it only ever suggests and records; you always decide.
📝 Log a pitch
✅ Update a result
🎉 Record a land
🤝 Find a match
Herald replies right in the Slack thread, usually within seconds.